Thank you for making delicious treats, you truly make life sweeter. Now that I have flattered you I would like to make a constructive suggestion that I honestly cannot believe I am the first to come up with. This means that you should either A) hire me or B) reassess those who are the "creative brains" behind the special M&M candy for lack of creativity.
To the point. You know those special M&M spectacular giant Easter eggs that I am officially obsessed with and mention at LEAST once a week in common conversations because they seriously rock my world? YET - they are only available once a year which makes me one UN-happy camper.
Well here is the thing... there is absolutely no reason that they should be available only at Easter time when there is another Holiday that you could adequately capitalize on.
Halloween.
Everyone knows that Halloween begins candy eating season, yet the candy picks at Halloween time are boring and usual. Basically, candy companies take the mass produced candy and pack them in bite-size servings and sell them in Costco sized bags to hand out to little children as they perform tricks at our doors one night a year. The only thing different that comes out at the brink of fall are orange peeps {disgusting}, candy corn and all straight sugar little candy pieces and Reeses pumpkins. You can use this to your advantage.
I propose that you sell your glorious Easter Eggs not only once a year, but TWICE a year.
Here is the plan. September is the month they should hit the shelves. People will find themselves perusing the ever boring Halloween isles and BAM! Next to the fall colored milk chocolate M&Ms {gross - no offense} lies a green, purple and orange bag of M&M Peanut Butter Pumpkins!! I have already decided that the cute M&M's on the front can be wearing Halloween masks or they can be dressed in pumpkin costumes {you decide}. Inside the giant PB M&Ms will taste EXACTLY the same as the giant Easter Eggs, yet they will showcase Halloween colors in all their glory.
I have no doubt this will be a top seller. I can't be the only one hanging on to their last bag of Easter Egg M&M's with ONE egg inside - terrified to eat it in fear that I will never see the treat again. Even if I am the only one who is this crazy, I took an oath to buy enough bags every year to prove that the PB goodness is a best-seller. I promise you can count on me twice a year.
I know what you are thinking.... "Halloween is a time for packaged bite sized candies. Children don't eat anything un-packaged this time of year. " I say to you - This is not a candy for Children. Plus, it is a proven fact that Fall is the perfect time for home decorators to bring out their cute little pumpking and leaf shaped candy bowls perfect for PB Pumpkins. They would eat these up {pun intended}.
There is no excuse. This is a genius idea that only took me 4.2 seconds to dream up after walking down the awful Halloween candy isle. You really should hire me.
Sincerely,
Jonesing for good PB M&Ms
3 comments:
Easter candy is the best! I would totally buy it all year long if it was around. And I love those Easter m&m's. Why not get the cadbury mini egg people on board with this too?
What no picture of Mr Oliver!
I love this idea!! Oh, BTW I stock your blog hope you don't mind. I love reading about you and your little family.
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